Well hello.

The Futurestate Digest is home to the writing and ranting of Mark Wilson, CEO of Futurestate Design Co., members of the FDCo. team and invited guests.

Alongside our monthly insightful and slightly irreverent take on three articles that can impact how companies think, The Wrap, this Substack publication will increasingly be home to long-form articles, analysis and insights, opinion pieces and short series on key topics that relate to innovation, design, technology and digital business thinking.

Finally, we offer home delivery.

We’ve always published content that people enjoyed reading, but it was hard to get to. Now, the Substack pixies do all the work, ensuring every new edition of the newsletter goes directly to your inbox.

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Insights, thinking and opinionated commentary on topics that help you design the future, spanning digital business, innovation and futurestate design


I'm the CEO of Futurestate Design Co. I work with companies around the world to design their future business, services and products. I'm also an author and speaker and advisor to a number of startups.
A design practitioner with more than 25 years’ experience, I help forward-thinking companies turn new ideas into next-generation digital propositions, products, and services.